Prince keeps pressure on Vail after earnings stumble, renews call to sell Park City Mountain

Matthew Prince speaks with Utah Gov. Spencer Cox during an onstage conversation at the Utah AI Summit in Salt Lake City on Dec. 2, 2025. Photo: TownLift

PARK CITY, Utah — Cloudflare co-founder and Park City resident Matthew Prince is again calling on Vail Resorts Inc. (NYSE: MTN) to sell him Park City Mountain Resort, using the company’s weak second-quarter earnings report as a fresh opening.

Vail reported Monday that net income fell to $210 million in Q2 fiscal 2026, down from $244.4 million a year earlier, as historically low snowfall across the Rockies cut into skier visits. Season-to-date visits through March 1 were down 11.9% from the prior year period. The company reduced its full-year guidance, now projecting net income of $144 million to $190 million.

In a post on X Monday evening, Prince said Vail’s decade-long stock performance had been so poor that investors would have done as well putting money in a hole, and called on the company to go asset-light and sell off resorts. When asked why, he replied: “Because I suggested Vail would be better off selling Park City to me.”

Vail CEO Rob Katz rejected a similar overture last June. “No. That’s not something that we’re looking at,” Katz said on the company’s Q3 fiscal 2025 earnings call. “Especially a resort like Park City, of course, is critical to our overall company and our network.”

That call also included an acknowledgment that Park City had delivered an unacceptable guest experience during the 2024-25 season, which included a 13-day ski patrol labor strike. The company’s CFO noted that guest satisfaction scores were strong across Vail’s destination resorts that year, excluding Park City Mountain.

Prince purchased the historic Town Lift Plaza at the base of the mountain last year and has said publicly he would direct all profits from the mountain to employee profit sharing and infrastructure if he owned it.

The Mountain Resort bid is not the only high-profile battle Prince has waged in Park City. In January, the City Council voted 3-1 to approve a consent agreement clearing the way for Prince’s proposed home at 220 King Road in Old Town, ending years of litigation, appeals, and neighborhood opposition over the project’s scale and compatibility with the surrounding historic district. Neighboring property owners who had opposed the project were not party to the agreement.

Prince also owns the Park Record, Park City’s legacy newspaper.

Go Deeper

• Special deal or fair process? Council weighs settlement in Utah’s richest resident’s Park City mansion dispute
• Utah’s richest man sues Park City
• Second look at building code halts controversial mansion project
• Residents worry construction of the Prince mansion would put other Old Town homes in danger of a landslide
• Neighbors opposing Matthew Prince’s Mansion face second lawsuit in two weeks
• Will Utah’s richest man get his castle on King Road?
• Park City billionaire Matthew Prince and wife Tatiana purchase Park Record Newspaper