Park City Marketing Club to host discussion on AI and the future of search

Brian Modena, founder of TMBR and publisher of TownLift, will speak April 27 at a Park City Marketing Club event on how AI is changing search, marketing and local storytelling. Photo: TownLift

PARK CITY, Utah — Brian Modena, founder of TMBR and publisher of TownLift, will speak at the next Park City Marketing Club event, “We Used to Search for Answers. Now We Ask for Them,” on Monday, April 27, at Kiln in Park City.

The event, hosted by Cat Johnson, will focus on how artificial intelligence is changing marketing, search, creative work, and the way businesses connect with audiences. The conversation will explore why the search bar is no longer a brand’s primary front door, how AI is reshaping what small teams can produce, and why better systems — not just more content — are becoming increasingly important for organizations trying to keep pace.

Modena’s work spans media, marketing, technology, and civic life. Through TMBR, a full-service marketing agency, and TownLift, Park City’s independent local news outlet, he has worked at the intersection of storytelling, local information, and digital strategy.

The Park City Marketing Club is a free and open community for marketing professionals and the “marketing curious” in Park City. The April 27 gathering will include discussion, questions, and a collaborative format, with snacks and drinks provided.

The event begins Monday, April 27, at Kiln, 1090 Center Drive in Park City. Registration is available through the Park City Marketing Club event page.