Join the hunt: White Pine Touring’s summer event hits the trails

White Pine Touring invites everyone to the trails for a weeks long scavenger hunt and prizes. Photo: White Pine Touring.

PARK CITY, Utah—White Pine Touring invites outdoor lovers to hit the trails this summer with the return of its community-focused Scavenger Hunt, which kicks off Wednesday, June 18, and runs through early August. The event blends social media engagement with on-trail adventures, offering weekly giveaways and grand prizes from top outdoor brands like Atomic, Kavu, Maloja, and Norrona.

The Scavenger Hunt is designed to celebrate Park City’s vibrant trail network, support local recreation, and highlight the shop’s favorite gear vendors, while encouraging participants to explore the outdoors.

Phase 1: Social Media Kickoff (June 18–26)
The first phase of the scavenger hunt takes place online. To enter, participants must:

• Follow @whitepinetouring on Instagram
• Like and share the official scavenger hunt post to their Instagram story
• Tag a friend in the comments

A winner will be randomly selected and announced the following week.

Phase 2: QR Code Trail Hunt (Late June–Early August)
Beginning the final week of June, QR codes will be hidden weekly on popular hiking and biking trails around Park City. Participants can:

• Search for QR codes using clues posted on White Pine Touring’s Instagram stories and posts
• Scan the QR code, follow the instructions, and turn it in to claim the weekly prize

Each week features new trail locations and a new chance to win. A grand prize will be awarded at the end of the hunt in August.

Weekly & Grand Prizes
Prizes include gear, apparel, and accessories from top outdoor brands. Participants who tag @whitepinetouring in an Instagram story after finding a QR code are eligible for bonus prizes.

How to Participate & Stay Updated

• Follow @whitepinetouring on Instagram
• Turn on notifications for posts and stories
• Watch for weekly clues and announcements
• Post and tag the shop on your story when you find the QR code for an added bonus prize

For more information, visit whitepinetouring.com or head to the Instagram page.