Business
How Jason Momoa ended up rocking SLC-based Pit Viper sunglasses in the blockbuster Minecraft Movie
Jason Momoa rocking a pair of "The Hot Tropics 2000" PitViper Sunglasses in A Minecraft Movie. Photo: Warner Bros. Photo: Warner Bros.
Jason Momoa’s character, Garrett “The Garbage Man” Garrison, rocks a pair of Utah-based Pit Viper sunglasses in the new Minecraft movie. Pit Viper founder Chuck Mumford revealed, “Funny part is, that was one big stroke of luck.”
Founded in Salt Lake City, Pit Viper has carved out a niche with its irreverent, high-performance eyewear, embodying a culture of bold self-expression.
When Jason Momoa strides onto the screen in A Minecraft Movie as Garrett “The Garbage Man” Garrison, he’s not just bringing his signature charisma—he’s also sporting a pair of Pit Viper sunglasses, adding an unexpected dash of Utah flair to the blockbuster.
This serendipitous product placement wasn’t orchestrated in a boardroom. Pit Viper founder Chuck Mumford revealed, “Funny part is that was one big stroke of luck. We didn’t do that officially… Jason is a fan of our brand and got them from a friend (Pit Viper athlete, off-road driver Terry Madden) and just wore them because he thought they were perfect for his character.”
The sunglasses in question? The Hot Tropics 2000—a bold, unapologetic design that aligns perfectly with Momoa’s on-screen persona.
A Minecraft Movie has taken the box office by storm, grossing $301 million globally in its opening weekend, including $157 million from the U.S. and Canada. This success marks it as the strongest domestic opening of 2025, breathing life into an industry that had been yearning for a hit.
For Pit Viper, this unexpected cameo underscores the brand’s growing cultural footprint—proving that its audacious designs can hold their own everywhere from rugged outdoor adventures to the glitz of Hollywood.
Check out the Pit Viper The Hot Tropics 2000 here.