REI unveils $1,500 e-bike

SEATTLE — On Thursday REI Co-op announced the release of its Co-op Cycles Generation electric bikes, offered in two models starting at $1,499.

“This e-bike line was designed to help make it easier for people to hop on and go,” said Nate Nielsen, REI general manager for cycle. “The frames and features give them approachability and versatility, whether you’re a new or seasoned rider, dressed in workout gear or jeans.”

E-bikes have exploded in popularity around the country in recent years.

The new Generation e1.1 and e1.2 are Co-op Cycle’s most accessible, one-size-fits-most electric bikes and join the brand’s existing line of electric models alongside the CTY e2.2 and CTY e2.2. Both the e1.1 and e1.2 feature front and rear lighting for safety and visibility, as well as memory foam saddles for optimal comfort during the ride.

The 20-inch wheels and low-step frame also add to the bike’s functionality. Additional bike specs include: 2.4 Schwalbe Super-Moto-X tires with Double Defense GreenGuard puncture protection, Shimano 7-speed drivetrains, Tektro hydraulic disc brakes, and reliable Bafang Hub drive motors.

Generation e1.1 ($1,499.00)

  • Battery ranges up to 40 miles between charges based on conditions
  • 36v Bafang removable battery
  • SR Suntour suspension fork
  • Integrated rear rack
  • 54 lbs.
  • Available in four colorways: Pitch Black, Salt, Golden Hour, and Crater Lake.

Generation e1.2 ($1,899.00)

  • Battery ranges up to 50 miles between charges based on conditions
  • 48v Bafang removable battery
  • Cargo-capable rigid fork
  • Integrated front and rear rack
  • 54 lbs.
  • Available in three colorways: Pitch Black, Desert Unset, and Saguaro.

The bikes go on sale exclusively to REI members on September 1.

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