Deseret Wellness rebrands to ‘Curaleaf’

Photo: Kimzy Nanney

PARK CITY, Utah — Curaleaf, a global supplier of cannabis products, will be holding ribbon-cutting ceremonies today at its Park City location following the recent acquisition of Deseret Wellness, the largest cannabis retailer in Utah.

It is also holding ribbon-cutting ceremonies at its Payson and Provo, Utah locations. The acquisition increases Curaleaf’s retail offerings to four dispensaries in Utah and 150 nationwide.

“Deseret is an excellent strategic fit for Curaleaf as we continue to expand our retail footprint in key emerging markets,” said Boris Jordan, executive chairman of Curaleaf, in a press release. “This transaction enables to better serve Utah’s rapidly expanding medical program, which recorded a record-breaking US$118.7 million in sales last year. On behalf of the Board of Directors and management team, I am pleased to officially welcome Deseret to the Curaleaf family.”