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Park City Marketing Club: Social Ads to Sales – Instagram + TikTok in 2025
Join the Park City Marketing Club on Monday, October 27 for a conversation about social selling with 1440 founder and CEO, Jon Jessup.
Jon will cover:
1. The Shift from Scroll to Sell
– Instagram and TikTok are no longer just discovery platforms—they’re the start of the purchase journey.
– Click-to-Message and Messaging Ads open direct, conversational pathways between brands and customers.
– Every message becomes a measurable moment of intent.
2. Turning Conversations Into Conversions
– When social DMs connect to CRM and data systems, every interaction becomes trackable and attributable.
– Shoppers can discover, chat, and buy—all in one seamless thread.
– Goal is for brands to unify these conversations and connect them to revenue outcomes.
3. Agentic AI-Powered Engagement
– Agentic AI delivers instant, contextual responses that enhance the customer experience.
– Automation routes inquiries, generates replies, and surfaces insights to accelerate purchase decisions.
– The result: faster responses, higher satisfaction, and more closed sales.
4. The 2025 Imperative: Respond or Be Replaced
– Consumers expect real-time interaction—especially Gen Z and mobile-first buyers.
– Brands that can engage instantly and intelligently will win the next era of social commerce.
About 1440
1440 is a Salesforce-native platform that helps brands turn every customer interaction into measurable revenue. From social DMs to reviews and messaging ads, 1440 unifies engagement across Instagram, TikTok, Google RCS, WhatsApp, and more—directly inside Salesforce. Our Messaging Studio and Agentforce-ready AI power real-time responses, automate workflows, and track ROI across the entire customer journey. With 1440, brands transform social engagement into sales—securely, scalably, and natively in Salesforce.
About Jon Jessup
Jon Jessup is the CEO and Founder of 1440, a Salesforce ISV Partner transforming how global brands connect with customers through messaging, translation, and reputation management—all natively within Salesforce. With 20+ years in SaaS and eCommerce, Jon leads 1440’s mission to turn every conversation—on Instagram, TikTok, WhatsApp, and beyond—into measurable revenue and lasting relationships.
🎟️ RSVP: https://luma.com/vovk9fc8
🙌 High fives to our sponsors, Kiln, TAB Bank, Avantlink, Lake City Photos and TownLift and for their support!
🤝 Want to join our amazing Park City Marketing Club sponsors? Hit reply and let’s have a conversation.
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