Join the new Crest Club to travel in style while watching world class winter races. Photo: courtesy of @dustinsatloff // @usskiteam // U.S. Ski & Snowboard

PARK CITY, Utah — U.S. Ski & Snowboard launched its new luxury travel program on Monday called The Crest Club, a five-star, white glove experience.

In partnership with Horizon Sports & Experiences, U.S. Ski & Snowboard’s The Crest Club kicks off the 2025-26 winter season across three destinations across the FIS World Cup circuit, including a domestic stop and two international stops. The package includes curated VIP experiences that bring you closer than ever to the sport. With unique access to the team and the mountains, including skiing with legends, private luxury après-ski opportunities, five-star accommodations, custom U.S. Ski & Snowboard apparel, and exclusive first track resort ski and snowboard experiences, the new hospitality program is your opportunity to experience the speed, culture, and emotion from the inside.

U.S. Ski & Snowboard has long run donor-focused, high-end hospitality programs around World Championships and Olympic Winter Games. The addition of The Crest Club offers the most dedicated sports fans, partners, and donors the opportunity to experience the exclusive insider-only program at additional destinations and surround themselves within the action of the Stifel U.S. Ski Team and international athletes.