The Ballerina Farm preps to open first storefront location

The Ballerina Farm storefront includes an attached bakery serving croissants, foccacia bread, and more. Photo: TownLift//Randi Sidman-Moore

MIDWAY, Utah – After building a digital following of over ten million and running a successful e-commerce farm store for the past seven years, Hannah and Daniel Neeleman — the husband-and-wife duo behind Ballerina Farm — are making a move offline. The couple is preparing to open their first brick-and-mortar store in Midway.

The flagship location will offer raw milk products from Ballerina Farm, along with locally grown meats and produce. Specialty items sourced from small farms around the world will also be available, giving customers a curated mix of hyperlocal and global goods. A bakery is attached to the storefront, and there are plans for a farm-to-table menu crafted by chef Catherine Clark, who trained at the Ballymaloe Cookery School in Ireland. 

The Midway location follows the recent launch of a small farm stand at their farm in Kamas, which opened just over a month ago.

“It feels so big and so exciting — a big milestone for us,” said Hannah Neeleman.

Farm-fresh and locally sourced

The inspiration behind Ballerina Farm — and now the storefront — came from Hannah’s own experiences with locally sourced food. “One thing you should know about me is I do not like going to the grocery store,” she said. “It does not bring me joy. But one thing that I did find that brought me joy was sourcing milk from the farmer.”

Hannah’s drive to find local, raw milk and Daniel’s interest in agriculture led to them starting the Ballerina Farm in 2017. 

“It’s kind of a full circle moment for us,” Hannah said. “We wanted to offer the community a place where they can get fresh milk that’s here local. They can get meat and produce that has been grown here.”

The Neelemans hope the store will become a go-to destination for farm-fresh staples. The new Ballerina Farm storefront is expected to open to the public later this month.

In September of 2024, the Kamas City Council approved the annexation of 129 acres, a little less than half of the total Ballerina Farm property, along State Route 248, including a 14-acre parcel designated for Ballerina Farm’s expansion. Owners Daniel and Hannah Neeleman plan to develop the site with agricultural tourism amenities such as a farm store, café, and creamery, supported by a new zoning designation.

 

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